Monday October 6, 2014
When I decided that I wanted to be a full time coach helping self-coaches grow their business so they can change the world with their gifts, I knew a few things had to change. Before that decision I was running my business more like it was a hobby than an actual business. In fact, some of the clients that I had were getting better results in their businesses than I was, because I wasn’t 100% committed yet!
This time however, enough was enough and I wanted real results that translated into making a great income and had me being 100% location-independent.
To make that happen I did the following 3 things differently:
How This Company Immediately Differentiated Themselves With A Few Tweets, A Smile & A Dash Of Awesomeness
Wednesday September 24, 2014
Something happened to me just yesterday that stopped me in my tracks. I received over-the-top customer service that blew my mind.
Here’s what happened:
I have been doing some research on the best microphones to get for my business as I will be doing a lot more video production for my upcoming course and new marketing. Being in marketing I knew what blogs to check.
Given that Kajabi is a membership site platform that is highly video based, I thought for sure that I would find the info I needed on their blog. I couldn’t find anything so I figured I would send them a tweet:
Thursday August 28, 2014
This month marks my 6th year as an entrepreneur (how did that happen?). Over the last 6 years I’ve had one business fail (big time), one that evened out and one that made it (it’s this one in case you were wondering).
According to many of the successful entrepreneurs I know, I’m right on track. All of them have had failures before they hit the jackpot. When I realized that it’s been 6 years since my first home based business, I couldn’t help but reflect on what I’ve learned over the years. It’s been so much. Deciding to venture out into the unknown land of entrepreneurship has been one of the best blessings of my life. It’s helped shape me in ways I didn’t know it would. I’ve learned about things I never knew existed (who knew what a split test was or shadow work?) and I’ve become a braver, bolder and smarter version of myself.
This week, I want to share with you 6 Big Marketing Lessons I’ve Learned In 6 Years Of Entrepreneurship. Marketing itself is a big topic but there are some fundamentals that will stand the test of time.
Thursday June 19, 2014
Recently, after launching my new training book, 10 Steps To Stop Struggling & Start Thriving In Your Coaching Business, I have been talking to a lot of self-help coaches who are new to the industry and just getting settled into their businesses.
There have been some interesting dialogue happening but one topic that seems to arise, especially with coaches who have yet to really put themselves out there, is ‘the dark side of marketing’. It seems as though marketing has gotten a bad rap lately and I, being a proud marketer, feel it is time to open up the dialogue on the truth about marketing.
Many coaches seem to think marketing is bad because they feel like they are somehow manipulating people into buying things they don’t need. That marketing is like luring people into a dark cave where they will never, ever be seen again.
Let’s back up the story...
Thursday May 29, 2014
Are you on a budget with your marketing? No problem. You don’t need oodles of money to be successful in marketing. You just need to be specific and focused.
Here are 7 simple (but awesome) marketing strategies for self-help coaches on small budgets: