Monday April 23, 2018
Over the weekend I went to see Amy Schumer’s latest movie, I Feel Pretty.
The premise of the movie is that Schumer’s character, Renee, is a 30-something woman who has an okay job for a high end make up company, Lily Le Claire. She works out of a dingy basement office with a colleague instead of in the beautiful glass-walled offices with everyone else. She struggles with self esteem, being seen, speaking up for herself and she is single.
One day she goes to a Soul Cycle class and ends up falling off the bike as the class begins and hits her head. When she wakes up something has happened. She begins to see herself differently. All of the sudden she is the beautiful, worthy, capable, popular and the most awesome version of herself.
Essentially, Renee is now confident in who she is.
And that's what changes everything.
The movie follows a chain of events that happens as a result of her new found confidence and the decisions and actions she takes a result of ‘being’ this new person.
Renee ends up dating a man who she asks out, getting the promotion she wanted and speaking up in business meetings about a new line of products for the everyday woman which then leads to more opportunities (see the movie for full awesomeness of how this unfolds).
The old Renee would have never taken these actions and thus never had the opportunities open up to her as they do in the movie.
This is enough to know about the story to get the premise of why this movie is SPOT ON for entrepreneurs.
Monday March 26, 2018
Have you ever thought about whether or not your formal education helped you to be a great entrepreneur? Some people think that because I have a Bachelor of Commerce Degree in Marketing and a Masters Of Business Administration that I have an edge in business.
Well, interestingly enough this was the topic of conversation at the North American Centre for Collaboration Conference this year.
--> How do we better prepare students in post secondary institutes for life as an entrepreneur?
As a speaker at the conference, I had the delight to present my ideas on what I felt my post secondary education DID prepare me for as well as what it DID NOT prepare me for.
While it may not surprise you the skills I learned that did help me, it may surprise you the two skills I decided to point out that I did not learn in school. I feel it's necessary for schools to figure out how to integrate these into their programs if they want to give their graduates an edge in the world of entrepreneurship.
Note: whether you are in formal education right now or learning in the field from building your own business, you need to master these skills if you want to be successful.
Sunday January 28, 2018
Back in 2004, co-authors Greg Behrendt and Liz Tuccillo created a movement on the dating scene that liberated women from men who were never going to give them what they want when their best selling book, He's Just Not That Into You hit book stores. The book was so popular that five years later it was turned into a Hollywood blockbuster movie.
The book has a solid lesson for daters. As business is just like dating, the advice can easily be applied to your business.
If you've been wanting things to get A LOT better in your coaching business, this is a must watch!
Thursday January 4, 2018
If you ever wonder why your offers aren't converting or your marketing just isn't catching on like you think it should, you aren't alone. There are many coaches in your shoes. Luckily, there are things you can look for to fix this problem.
Here are three things you can look for when crafting your offers (really pay attention to each, espcially the second one). It's not always obvious but definitely could be happening to you.
Monday September 25, 2017
Getting clear on your priorities in your coaching business really matters.
Clarity is SO powerful. It can mean the difference between gaining big momentum and staying stagnant.
You know you are not yet clear on your priorities when you...
1. Find yourself wondering what you should be doing more than you would like to admit.
2. Don’t have clear business objectives that you are actively working to achieve.
3. Procrastinate and do a lot of busy work but nothing of true value really gets done.
4. Aren’t getting any real traction or results in your business.
If this is you, here are three steps to get clear on your priorities so that you can start getting momentum and traction in your business.